Episode 8

SERPs & the Importance of SEO

SEO Snap Episode 8 Transcript:

Did you know that 75% of users don’t even scroll past the first page of the SERPs?”

Okay… but what are SERP’s?”

Search Engine Results Pages or SERP’s, are the pages displayed by search engines in response to web searches conducted by internet users.”

“Essentially, the better the SEO on a website is, the better the SERP ranking will be for a given topic.”

“If you don’t remember what SEO is, check out SEO Snap, episode 1.”

Ranking higher in the SERP’s is important because it means your website has a greater chance of being visited by consumers looking for what you offer.”

“This often translates to more sales and increased revenue.”

“And who doesn’t want that?!”

“SEO Snap!”

“Alright, let’s go play some slow-pitch softball.”