Digital Marketing Weekly: Issue 93

Setting SMART Goals for Your Business [How to Market the Intelligent Way]

When you started your business, you probably had tons of dreams and expectations in mind. And that’s awesome - everyone should aim high and want the best for themselves and for their new business venture. But, as you know, building a successful business certainly isn’t easy. It takes a lot of hard work, dedication, and, of course, goals. Which brings us to the topic of this week’s blog - SMART goals.

What is Clubhouse?

In 2020, you might have heard your favorite influencers talking about a mysterious new social media app called Clubhouse.

But, unless you had a huge online following of your own, you might just be getting access to the app now.

What's a Media Kit - and How to Make One [+ Examples]

Your competitor releases a new product or service. You offer something similar — but, of course, much better.

Then, suddenly, your competitor's product is everywhere. News articles, online reviews, best-of lists, buyers' guides, even TV segments.

How is this happening? And your real question: why isn't it happening to you?

The Best 10 Web Chat Tools in 2021

In a survey, HubSpot found that 82% of consumers rate an "immediate" response as important or very important when they have a marketing or sales question. Meanwhile, 90% of consumers rate an "immediate" response as important or very important when they have a customer service question.