Not all small business owners have the time to focus on growing their marketing strategy in such a competitive digital world.
Digital Marketing Weekly: Issue 191
Reasons to Outsource Marketing
[Trust Us, We’re Pros]
Let’s face it - when it comes to marketing, there are three ways to approach how to execute a strategy for your business: do it yourself, hire someone in-house, or outsource marketing to a professional company. At Greyphin, we understand that not all small business owners have the time to focus on growing their marketing strategy in such a competitive digital world.
Are you a business owner who is trying to decide between inbound and traditional marketing? If so, you're not alone. While both strategies can be effective for obtaining new customers, they each offer unique advantages that must be considered before making a final decision. We know that it can be difficult to decide where to allocate your marketing funds, so we decided to put together this post to help you understand the differences between inbound marketing vs traditional marketing for your business.
How to Create Detailed Buyer Personas for Your Business [Free Persona Template]
Do you know who your business's buyer personas are? And if so, how much do you know about them?
Buyer personas are semi-fictional representations of your ideal customers based on data and research. They help you focus your time on qualified prospects, guide product development to suit the needs of your target customers, and align all work across your organization (from marketing to sales to service).
LinkedIn Competitor Analytics: How to Research and Beat Other Company Pages
With LinkedIn competitor analytics, you can ensure you’re setting relevant goals so your business can compete effectively. These LinkedIn analytics can also help you identify areas for improvement, ideas for content, and growth opportunities, all of which can enable your business to thrive on LinkedIn and beyond.
