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Digital Marketing Weekly: Issue 164
Using Hashtags in Your Social Media Posts [A Quick Guide]
If you’ve been on social media before, then chances are you’ve seen hashtags being used in posts. And, if you haven’t, it’s probably been a really long time since you’ve logged into a social platform. (MySpace, maybe? Okay, I’m aging myself here). But in all seriousness, if you’re not using hashtags in your social posts for your marketing efforts, then you may want to take a few minutes to read this blog post.
Trust us, it’s going to blow your mind. It’s going to turn your worldview on its head. It’s going to cause existential crises.
If you’ve recently downloaded our Social Media Posting Checklist, then you may have some questions. And if you haven’t downloaded it yet - we suggest you do so here! But one question that may arise when looking at our checklist is this: what is a CTA?
The Top Video Marketing Tactics Brands are Investing In [+Which Are Losing Steam]
Video marketing is becoming more and more integral to a brand's success. If you're a marketer trying to craft the best video marketing strategy for your brand, it helps to know the top video marketing tactics brands are investing their time and money in.
Fortunately, the HubSpot Blog recently surveyed over 500 marketers across the globe about their video marketing tactics, what seems to be working, and which tactics are worth reconsidering.
How Web3 Technology Will Impact the Future of Consumer Trends [Expert Insights]
Many years ago, I waited hours in line after a concert to get a coveted Selena Gomez autograph.
After she signed my poster, I hung it up in my bedroom, where it felt like my most prized possession. Because, although plenty of other people had Selena's autograph — no one had this specific one.
It was one-of-a-kind. And worth every penny I paid to attend the meet-and-greet.
And, although it may not seem like it at first, web3 technology — and how it will ultimately impact consumers — is actually very similar to my experience at the Selena Gomez concert.
Here, I spoke with three web3 experts to learn more about how web3 will impact the future of consumer trends.