Digital Marketing Weekly: Issue 146

Pros and Cons of Feedly [A Content Tool Review]

When we say there’s so much content online that no single person could ever read every article, blog post, video transcript, etc. we’re not lying. With the internet being extremely accessible to most people across the globe, it's no wonder that search engines are flooded with content to filter. It also means that searching for information on specific topics you’re interested in can be daunting and tiresome. Enter stage left - Feedly.

You’ve guessed it - this is yet another content tool review from your good pals here at Greyphin. As always, let’s dive into the basics before getting into the details about the pros and cons of this tool.

Check Out Our Pixabay Review [Pros and Cons of a Stock Photo Website]

Ah, yes, stock photos - we have a love/hate relationship with them. That’s because sometimes, well, the stock photos we find online can be a little too expensive. But what if we told you there are ways to work around having to dish out a monthly payment just to get stock photos for your website or online content? It’s true, so we wrote this Pixabay review so we could tell you about one of our go-to resources for royalty free images. 

Without further ado, here’s some information that you may want to know about Pixabay before you use the tool yourself.

TikTok Trends B2B and B2C Marketers Should Watch in 2022

According to Hubspot Blog Research, 44% of marketers currently leverage TikTok.

As the short-form video platform continues to grow, some brands are struggling to figure out where they fit in. In fact, a 2022 report by InVideo shows that around 50% of brands like Google and IKEA still aren’t leveraging the platform.

In this article, we’ll cover the top TikTok trends at a brand marketing level, how to find trends on the platform, and tips for joining them.

What is Content Governance? 4 Easy Steps to Create a Model in 2022

Without a content governance model in place, your content marketing efforts can seem scattered and chaotic, opening the opportunity for your audience to replace you with a competitor.

Content governance keeps your relationship with your customers thriving, and allows you and your team to more effectively focus on your content goals.

In this post, we’ll cover the topic of content governance — what it is, why it’s important, and how you can create a model for your business.